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ook around your club, paying careful attention to the lighting equipment and schemes in the dance floor area. Does your lighting look like something out of the 21st century, or is it hopelessly outdated? The lighting trends of the New Millennium are apt to arrive right on schedule, if not a little early. Manufacturers have taken off the gloves and are blazing brightly toward the year 2000 with better quality, offering more comprehensive technical services and staying dollarconscious. From the designers' viewpoint, longawaited tools finally have begun to hit the market. From the installers' corner, we hear sighs of relief. And from the end users, there's a lot less moaning about costs. Smaller & Brighter We should see a definite increase in product lines from several of the larger manufacturers that use 150watt arc lamps and 200 MSD lamps. Both have provided a big plus in sheer candlepower output, length of overall life and replacement costs. All these benefits translate into predictable maintenance and smaller fixtures with lots of brightness. Now that it is common for many fixtures to make use of these smaller discharge lamps, they also are providing a color correction filter along with the other parts of the rainbow. This aspect makes them handy for getting professional results when videotaping live performances and promotional events. Simply stated, intelligent fixtures are doing more and doing it better. What that means is that you really can get your money's worth. A Common Language There are literally dozens of new controllers, compact and powerful, on the market these days, relieving designers, installers and purchasers from the mix-and-match nightmares of combining several types of fixtures in a given system. This becomes especially important when designs, programming and day-to-day function relate heavily with other aspects of audio and video playback systems in providing hightech marketing systems. The All Star Cafe is an excellent example where all this is the case. At any given time, a "onebutton" approach is all it takes to change the music, call up a video logo, animate the house lighting and operate the Roboscan 1220 with custom gobos. With software and hardware blending so much easier, a day of programming accomplishes what used to require a "rat's nest" of engineering just barely half a decade ago. Meter's Omni Controller and Elektralite's CP10 both exemplify big control features using only two racks of hardware. NSI's MLC16 also should become a quality generic moving light controller at a very reasonable price. You can take advantage of this technology even if you are "digitally challenged." Most the systems available are no more complicated than Windows 95 and can be handled with a little basis knowledge, the instruction manual and a few cups of coffee. If all this seems a bit overwhelming, you might be surprised to discover how costeffective it can be to use onsite professional programming and downloading to a "onebutton" playback only controller system such as the Martin 2510. Architainment While designers and architects should be delighted to have their work well lit, club owners should leap at the opportunity to display images and create thematic marketing for a reasonable cost. That big blank wall on your building could become a hightech billboard! With excellent 1, 200watt fixtures already on the market from Clay Paky, High End and Martin, LithoGobo should become a household word is decade. Martin's entry into pure projection fixtures, the Imagescan, has "marketing coop" written all over it. By using a standard 35mm slide, you project perfect images virtually anywhere. (Hint: Club owners would do well to order one, or even two, and get their beverage distributors on the line as well.) Several wellknown retailers, such as CocoCola, already are gearing up point-of-sale displays that use this versatile new device. Now You See It... Not inexpensive, but installation requirements are as simple as Velcro. Look for smart designers and marketingminded club owners to have plenty of fun programming all sorts of techno messages with this unusual device. Not Just for Rock With High End Studio Color and Martin's Mac 1200, at least two of the larger manufacturers have seen fit to get the costs down while keeping the quality high. Look for Martin to add a Mac 600 to its lineup for high output per dollar. If you really have to stretch your budget, even Lyte Quest has a small MR16 moving yoke fixture that is controlled through DMX and is very suitable for small clubs. Look for the field of players to widen with regard to this type of fixture, as designers and club owners begin to appreciate the sexy robotics and overall costeffectiveness of being able to point a wash light or gobo anywhere you want, anytime you want. Touch and Go This type of system will become more common and at a reasonable cost, so that patrons in any given environment can control their own sights and sounds. Inexpensive systems, such as the Synth-A-Beam from American DJ are easy to install, simple to program and make effective use of standard MIDI technology. Martin's Lighting Director system is also a bargain at several thousand dollars, considering it combines several PCbases digital technologies and ultrasonics to produce an excellent professional quality system capable of tracking up to four performers with intelligent light fixtures, as well as triggering DMX cues. (Hint: Forget the stage and instead spotlight those roving pointofsale personnel as they wave their hands to highlight the show-and products-from anywhere in the room.) From professional theater performances to upscale dance clubs, look for interactive goods to proliferate. Click on 'Help' So what are you waiting for? With the equipment and services available, there's no good excuse left for missing the bus to the next century. |